Management Skills

All strategy, all infrastructure should be managed and executed by people who ought to be motivated so that as well the manager as they themselves are productive. At this point a variable may be found that distinguishes one organisation from another and, in this sense, a company should count with leaders who know how to influence their co-operators so that these follow them.

After this module, the student will have the necessary tools in order to understand the individuals behaviour at the same time that he will be able to manage, motivate and control his co-workers to make their work more efficient.

Strategic Management

This module will study how to obtain a diagnose of the company’s reality, how to choose what direction to take and what questions are necessary to take into account to implement the chosen strategy.

Therefore, this is a model of general management that covers the following topics: Which is the business process that makes a company make money?, How can I drive a company in a suitable direction?, How to organise it?, What human resources needs the company? And what structure of power exists at the same management level?

Sales Management

Does the sales team advise my clients? Should I choose my own sales force or an outside one? How can I increase my sales force’s productivity? What would be an appropriate remuneration for them?

Economic and Legal Environment

The purpose of this module is to understand the different variables that have influence on the different economies, the economic policies and to study methods for the analysis of the same. On the other hand, the influence that certain legal concepts may have on the company and its legal representative.

Management and Financial Accounting

The increase of indirect costs has distorted the traditional cost systems. Therefore, this module is about the student getting to know the cost system in order to receive truthful information about the same.

On the other hand, the student gains the knowledge necessary to understand the concepts of financial accounting and to interpret economic-financial information.

Financial Economic Management

This module studies how to obtain and manage financial resources at the lowest cost possible. It discusses the following topics: What impact does it have to give a payment deadline to the client? What can I do to make my providers finance my activities? What is my company worth? What should I take into account when making an investment? How much money does the company need both at short and at long term?

Operations Management

One of the most important changes in the present companies has been the change from being a company separated from the rest to build a company network. Various topics will be discussed in this module: Do I subcontract a product or do I produce it myself? How can I make my providers offer me their product at a more competitive price and at a better quality? Is the quantity produced necessary? How can I reduce my expenses in products purchased?

Management Control

Management control is vital to obtain the information necessary for the management to make decisions. This information should include the different departments and strategies with regard to the fulfilment of the organisations objectives. Therefore, a good Management Control System helps to explain where profits and losses are made, to check if all objectives of the company are met, and to motivate and to delegate to co-workers.

Marketing Management

This module will address essential topics like the marketing mix, from positioning to segmentation. We could ask ourselves in this section: Is it profitable to specialise and to address only one segment? Should I create various brands or just one? What products should be launched? What is the correct price for each product? Is advertising indispensable or are there other ways to create a new brand?

Human Resources Management

If the success of a company is directly related to the talent it has and if at its beginning it was boosted by the founder’s talent. If the organisation grows and it is necessary to incorporate more professionals, we cannot obviate that selection and development of the people forming the management team is essential. Questions like: What human profile requires the company? How can I motivate and involve my co-workers in the organisation? What actions should I implement to retain the most talented